Marketing
is an important aspect of any business, may it be small or big. Without
Marketing it is absolutely impossible to achieve the desired target of sales
and turnover. It is of paramount importance that every entrepreneur reaches
that target and in order to reach that goal, it is equally important to attend
these training programs. Dougherty
Marketing lead by Brian and Jenny is one such organization where they
have provided job opportunities in this unstable financial market since 2001.
Their organization has provided guidance and support to those who wanted to
increase their business and better financial out come. They have also made sure
of stability to many home based businessmen and women. They also provide
leadership training sessions that allow every individuals to grow career wise
and prosper in their lives.
Types
of Marketing
There
are different types of marketing techniques you can pursue. Although in this
digital and computer age, there have been new kinds of approaches which are
getting popularity amongst the entrepreneurs and the business world. In simpler
terms promoting is marketing and vice versa. There are many different kinds of
ways of doing it too. The traditional ways and the new unconventional ways,
both of them can be used in order to promote your product and services. The
most common techniques are:
Internet
marketing:
Internet
market is nothing but online marketing. It covers and deals through, search
engine marketing , email marketing, , video marketing etc. Internet marketing
can also be compared with Digital marketing. Proper strategizing in online
marketing fetches lots of success.
Inbound
Marketing:
In
this type of marketing the focus remains on the customers in a way where they
seek out the company, not the other way around. The stratagem is made in a way
where the company does not reach out to the customers doing promo activities.
An interest is created and the main focus stays on the customers to seek out
the company and its products.
Newsletter
Marketing:
This
is the genre of marketing where a firm
or an organization
talks about itself or does promotion through emails, newsletter or pamphlets.
These concerns already have a database of contacts whom they send the
newsletters or the emails to announce about the new products or services.
Direct
Marketing :
In
this kind of marketing the main goal is to do marketing but not through any 3rd
Party. This type of marketing solely depends on direct marketing such as mail
marketing, telemarketing and direct selling. One very big positive point of
direct marketing is that it helps the person who is conducting the market
survey helps feel the pulse of the market.
Social
Media Marketing:
Social
media Marketing is another platform through which a product or service gets a
lot of exposure to a lot of people through different kinds of websites. Not
only, that, as these are social media, the organization use those platforms to
get in touch with their patrons online and in a real time environment.
Conclusion
All
these different kinds of marketing techniques, strategy and other tricks of
trade are taught in Dougherty
Marketing. Total guidance and mentorship is provided to all of the
budding entrepreneurs. They also have done their leadership classes in cities
like Illinois, New York and Virginia. This is one of the most famous and
helpful institution who help in building your confidence and ability to be a
better leader.